Our Story

Our story is your story. Every time you stopped to window shop, admired something luxurious and quietly sighed because of the price tag, you made the universe conspire for us to be born. Why should the finest be achievable by only a few?

Inception of Miphoria

It is this question that caused the inception of Miphoria. We wanted to dissociate high price from luxury. For us, luxury is the best of quality, the finest of craftsmanship and the joy when one finally experiences it. This shared vision brought our team together.

CEO & Founder: Sudeep Menon, is an alumnus of Harvard Business School. He was the Head of Sales and Retail in Future Group (ILC) and the Concept Head for Fashion and Lifestyle in Reliance Trends.

CTO & Co-founder: Mudit Shivendra, BITS Pilani 2022 Department All-rounder Awardee, sold his first app as a freshman and has been recognized by institutions like the EU, Harvard, the Government of India, and Amazon for his impactful tech innovations.

Brand Head: Debdatta Bajpai, the creative mind behind the Good Day biscuit’s smile. She is an ex-senior creative director and has worked in Ogilvy, Lowe Lintas, McCann Worldgroup and other ad MNCs.

Textile Expert: Suresh Balram, a veteran who has played a critical role in maintaining the quality of brands like Ralph Lauren and Tommy Hilfiger.

Technical Design Expert: MN Bhagyavathi has extensive experience with leading international and national brands, ensuring garments meet the highest standards of fit and quality across various product categories.

Together, we are on a mission to make the finest goods achievable for those who aspire.

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We use only the finest raw materials to craft exceptional products. We have partnered with world class manufacturers who don’t just boast of their state-of-the-art facilities, but also maintain sustainability as one of their core values.

We have also enhanced our tech experience for you. With us you can swipe to match your style. We have also included immersive audio product showcases to enrich your journey on our website.

These are just to begin with. On our journey, we will keep upgrading our craft. We pledge to continuously strive to make the world’s finest attainable for you. We will bring you your much deserved sense of euphoria because that’s what Miphoria stands for – ‘My euphoria.’ So, every time you hold any of our products, you can celebrate and say,

“Here’s to the finest.”